Laotse’s saying ,the highest goodness is like water. Water benefits all things and does not compete. DUCAL COOFFEE&CULTUR Estill follow the way, using Chinese character component,which means water to name it. Lying in natural , balance, merge, integrate of nature and human , as well as creature’s relations.DUCAL means evolution in peace,DUCAL COOFFEE&CULTUR holds a modest attitude , closing to nature , and staying in the lowly places which others despise. Therefore it is near the eternal. Living inside , the emotion is getting pure and bright.

老子雲：“上善若水，水善利萬物而不爭”。渡咖文集依舊延續了摯舍以水字旁的字命名的習慣，寄予天人合一的本願；“渡”的本意是由此及彼，渡咖文集抱以一種順應自然，像水一樣涓滴長流、潤物無聲的謙遜態度；身居其間，心境自然深澈澄明。